Behind the Name
Our Story
Do you ever wonder where a business name comes from? They can be quite intriguing and usually have a unique story behind them. I thought mine was pretty basic. ‘Rochelle’ directly translates to ‘little rock’ and presto, Little Rock Media was born. But as my brand developed I began to realize that there’s more to Little Rock than meets the eye.
Now I see how significant a rock can be, and what it represents.
- In its smaller form, it’s gentle but can still leave an impression. When you throw a rock into a lake, ripples are seen moving outwards on the surface of the water.
- Medium rocks—boulders, for example, have a large, bold presence, and if they were to come crashing down a mountain they would have tremendous momentum and make a huge impact.
- Rock in its largest form—bedrock. This thick layer of solid rock provides the strongest foundation, allowing structures built on it to rise to great heights.
I like to think that Little Rock Media does the same—building up companies with a strategic branding foundation and creating a bold impact with a lasting impression.
Now instead of saying “oh ‘little rock’ is just what my name means” I’m confident saying that Little Rock Media is a representation of the promise I make to my customers.
The Founder
More About Rochelle
Hey there, my name is Rochelle and I don’t go by any specific nickname (although my husband gives me new ones daily). I’ve always been passionate about creating things, and from a young age, I could be found painting or sketching away the day.
When I “grew up” and realized my dream job of being an artist wasn’t coming true, I changed the pace and chased the next-best thing–graphic design. As I took my passion digital, a whole new world opened up and I was in love.
To me, the possibilities were endless and now I have the absolute pleasure of being able to create anything from anywhere. I’m able to follow my other passion–traveling with my husband and French Bulldog ‘Eggsy’–while creating and raising brands from the ground up.
Mission Statement
Our Mission
Our mission is to provide high-quality, well-thought brands to our customers that speak to their ideal audience.
We are passionate about creating a world where every brand is unique.
What we love
Our Passion
We love working with companies and professionals who place value on strategic branding and understand the importance of maintaining consistency in their visual assets.
We might be a good fit if
01.
You understand the impact of good branding and investing in your business
02.
You’re passionate about what you do and are ready to make the world a better place
03.
You have a collaborative mindset and are ready to dive into the process
04.
You want a brand that finally feels like you and speaks to your audience
